A few weeks ago I got seriously excited when I saw the future of hyper-local real estate search offered by the Layar browser. At the time, this “augmented reality” browser wasn’t available yet in the U.S. However, now it appears it is, and Trulia is the first one that I know of to offer their homes-for-sale data through Layar.

Currently, this is only available on phones running Android, Google’s smart phone platform, so market penetration will be a little low until its available for other web-friendly phones, like the iPhone.
If you didn’t see the video, check it out below.
Related posts:
- Mobile Marketing and New Homes – A Perfect Fit
- Homebuilder Mobile Marketing with Google
- Location, Location, Foursquare. How the Game will Jolt Mobile Real Estate Marketing into Prime-time
- Beware the Browser Wars
- 2010 is Going to Make You Cry
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